At significant risk of sounding like a really nerdy James Bond movie, the title of this post is actually something that came to mind a few weeks ago when brainstorming a new project. I’ve let the idea simmer a bit, but after being present for a great Affiliate Summit session called “Managing Your Brand” I find that I can no longer contain myself. :) In that session, Andy Beal, Lee Odden,  Rob Key & Fionn Downhill gave great advice on online reputation management as well as managing your brand (not just monitoring it but actually managing it). If you did not attend that session but have access to  the videos from Affiliate Summit West 2009, I highly recommend giving it a peek.

It’s very likely that you already know this,  but the web is becoming an increasingly fragmented space. Gone are the days of “browsing” the web – it’s “searching” the web at this point. When is the last time you used a web directory like DMOZ for anything other than building links? There is simply too much out there.

Read the rest of this entry »

So in a fun little twist of fate, I ended up winning a free Gold Pass to Affiliate Summit West from CopyBlogger. I will be in Vegas Monday and Tuesday and would love to meet up! Ping me via Twitter, LinkedIn, email (rickgalan at gmail dot com), or leave a comment and we’ll set something up. Or if you can’t make it, I would love a suggestion for who you know that will be there that I should meet.  Should be a good time!

Incidentally, I have been on a roll lately with winning contests online. I won a sweet little Netbook from Andy Beal and Trackur, and now a ticket to Affiliate Summit. If you know of any other contest to enter, let me know. I’m a sure thing!

Hope to see you out at the Summit!